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Miriam Ellis spearheaded “The State of Local SEO Industry Report 2020” for Moz and released it this week. The report was scheduled for publishing a while back, but then the pandemic hit and everything worldwide was placed on hold. Ellis and the Moz team went back to the drawing board. This existing report was packed with invaluable insights. Still, they wanted to wait, gather some more info during COVID-19 and turn in a report that also accounts for the public health crisis and its effects on local business communities.